Developers of the 'next big thing' in online gambling are always very quick to make a song and dance about their product is soon to explode onto the scene and capture the imagination of the gaming public.
Well Evolution Gaming aren't exactly shouting out to the rooftops about their live dealer platform. But the industry is certainly starting to take notice.
Evolution are a European based live casino streaming solution provider whose product is starting to make waves and making it hard for this quiet achiever to keep things under their hat. And this is because half a dozen of the biggest names in online gambling have recently engaged their service...sometimes in preference to competing services offered by existing casino software licensors.
888.com, BlueSquare, William Hill, Victor Chandler, Coral, and PartyGaming have all signed up for Evolutions services in the last year or so and the list is likely to grow. Evolution have had to expand their dealer studio in Latvia by 400% to cope with growing demand as other majors sign up also.
Unlike other gaming software developers like Playtech and Microgaming whose core business is RNG casino games and live dealer format is just a niche sideshow, Evolution specialize only in live streaming technologies and the purpose built dealer rooms they revolve around.
They have built a special purpose dealer room in Latvia, with particular attention paid to making the video stream very attractive to look at and as interactive as possible. Multiple view choices, clever lighting, well presented tables, large cards and attractive dealers who are becoming a key component of the offerings marketing arsenal are all boding well for Evolution's business development.
It will be very interesting to see just how big live dealers and niche players like Evolution Gaming can become.